Shared Ownership apartments and houses now sold out in Harlow


A fantastic collection of Shared Ownership apartments and houses in Harlow has now completely SOLD OUT!

Gilden Park is a brand new collection of 1 & 2 bedroom apartments and 2, 3 and 4 bedrooms houses in the sought-after area of Harlow. haart have sold these new homes on behalf of Sage Homes providing affordable homes to the area through Shared Ownership. With prices from £84,000 for a 40% share, these homes were just perfect for first-time buyers, young professionals and couples wanting to step onto the property ladder.

Living in Gilden Park means the new residents are just a short drive into Harlow town centre, where they’ll find a vast range of popular high street stores, superstores and major shopping centres. There is also a fantastic selection of restaurants, plus a cinema and theatre. Families with children will benefit from a good range of local schools, with St Nicholas School just 500 metres from the development.

As part of our successful marketing strategy, the Land and New Homes marketing team worked alongside the marketing team at Sage Homes to create highly targeted email campaigns, which achieved open rates as high as 41.1%. These emails were sent to our growing database of buyers looking for a property in the Harlow area. Our team also posted organic social media content across our network of channels including Facebook, Instagram, Twitter and LinkedIn as well as using our FLINK technology to deliver leads from potential buyers.

The FLINK campaigns carried out for Gilden Park earned a total of 52 leads, for the team at haart Harlow to follow up on. Our ads were carefully targeted by area and demographics to target potential buyers that would be interested in these types of properties and likely to be interested in the Shared Ownership scheme.

Our skilled In-house design team created excellent marketing collateral and point of sale information for Gilden Park, including a brochure, pricelists, floorplans, pull up banner and window cards following specific brand guidelines and templates that were provided to us from Sage Homes.

haart Harlow Branch Manager, Cassie Tovell said: ‘I have thoroughly enjoyed selling this development, and with such a high demand for these homes we wish there were more properties to sell!’

This was a great success for Spicerhaart Land and New Homes, as well as haart estate agents in Harlow. Whose combined efforts saw another fantastic development in the area sold!

Are you looking for an agent to sell your Shared Ownership development in Harlow or surrounding areas? Contact our Shared Ownership Sales Director, Alan Campbell via alan.campbell@spicerhaart.co.uk.